Saturday, November 7, 2009

What are the best insurance leads?

Hi, this is Brian Barrier from www.healthinsurancemall.net. That's just our total "one-stop" shop for consumers to compare plans from multiple carriers, get quotes and even apply online. What I wanted to talk to you most about today is the title of this blog, What are the best insurance leads? I think we could all agree that referrals are always the best leads. The problem is most of us don't even ask for referrals. I've always tried to train the agents that work for me that right after you've just finished an appointment you should always ask for at least one referral. It really doesn't matter if you sold that person or not. If you've been polite and answered all their questions then they will definitely be ready to give you the name and phone number of at least one of their friends or relatives. Trust me, the hardest part is asking the question. Once you try it a few times, it will become second nature and an integral part of your sales presentation. Before you know it you'll be asking for referrals and getting several, not just one at a time. Hey...remember that this is a numbers game. The more people you get in front of the more you can pitch and the more you pitch the more sales you will make.
So what if you are a brand new health or life insurance agent and you really don't have anyone to go see? There are a few options for you at this point. If you have a few dollars to get started you can buy leads. There are lots of lead companies in the market. Like anything, some are much better than others. There are also several types of leads. We sell mostly heatlh insurance so I'll tell a few things about health insurance leads. I've been to all the "big boys" and bought real-time, shared insurance internet leads to sell health insurance. The place I like the most is www.assurancenetwork.net. You can also buy telemarketed leads. What that means is that they call people from a telemarketing room until they find you people who are willing to let an insurance agent come out and review their current health insurance and talk to them about a better plan or a cheaper health insurance plan. Either way you go, you're not always going to sell them on the first appointment. Sometimes you may spend months following up with the customer. That's just the nature of selling health or life insurance. You might also visit www.affordablehealthinsurancequotes.us to see an example of a website where consumers can get health insurance quotes. I even have my own personal internet website that I tell all my family and friends to use if they want to get health insurance quotes on their own. It's located at www.brianbarrier.com. It was very simple to use microsoft office live to build this simply website. I admit, it's not that pretty...but it gets the job done!
Once you get going you can build your own site just like our at www.healthinsurancemall.net and then you can sit back and watch the sales come in! Until next time, GO SELL SOMETHING!